Golan Heights Winery, an award-winning Israeli producer, showcased its four brands at Wine Paris & Vinexpo Paris 2022 as it looked to consolidate its annual €2m sales in Europe.
The company, said Sydney Knafou, manager at Casimex Fine Foods, Golan Heights Winery’s French importer and distributor, focuses on increasing the quality of its wines rather than upping annual production, which is about 5.3m bottles.
Much of the production remains in Israel thanks to heavy demand, but select high-end outlets, such as Michelin-starred restaurants, sell the company’s wines.
“Their policy is more to reduce the quantity of cheap wines and keep the best wines,” said Mr Knafou,